8:30 — Kurt Vanderah (@kurtvan) introduces author and WordofMouth.org CEO, Andy Sernovitz and I think I am watching Remember The Titans? No, (Coach) Kurt is just prepping the team for the big game – I mean, WordOfMouth.org Crash Course. We’re full of egg white frittata and coffee and ready to go! Go team! 8:45 — Andy Sernovitz (@Sernovitz)…
Tag Archives: crash course
Keynote: WordofMouth.org CEO Andy Sernovitz on how word of mouth marketing with save your brand
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Saul Colt: How to create word of mouth on zero budget
9:29 — Cale Johnson introduces FreshBooks‘ Head of Magic, Saul Colt. 9:30 — 9:31 — 9:32 — 9:32 — Saul loves to start off his presentations letting everyone know how much ladies love him. 😉 9:33 — There are easy ways to let new customers know that they are special. Like sending them a personalized…
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Follow tomorrow’s live coverage of the Word of Mouth Crash Course
A big hello from all of us here at WordofMouth.org as we prep for tomorrow’s Word of Mouth Crash Course: The “How to be Great at Word of Mouth Marketing” Conference. We’re thrilled to be bringing together such an awesome lineup of brilliant word of mouth marketers — and even more thrilled about all the other…
Rob La Gesse: How to inspire word of mouth with customer service
11:55 — Erin McDaniel introduces Rackspace‘s Director of Social Media, Rob La Gesse. 11:56 — How can you help your customers? You have to know who they are. Not their demographic, but who they personally are. 11:59– Find opportunities to WOW your customers. This creates a chance to create a memorable experience that will help spread WOM. 12:02– Example. Rackspace…
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Ian Strain-Seymour: How to get great reviews
11:55 — Kurt Vanderah introduces Bazaarvoice‘s Client Partner & Social Commerce Strategist, Ian Strain-Seymour. 11:56 — Why do we want reviews? “They are table stakes fror brands and retailers.” They establish authenticity. 11:59 — How do you get reviews? “You have to ask. We haven’t found anything more effective than emailing the consumer shortly after…
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Video: How to work with influential talkers
Ant’s Eye View’s Jake McKee walks us through how to identify, reach out to, and inspire influencers to talk about you.
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Ragan’s Word of Mouth Marketing Mini Crash Course; May 6, Chicago
This mini course, presented by Andy Sernovitz, is a three-hour version of the Word of Mouth Crash Course at a fraction of the cost. This course is course is specifically designed for corporate communicators. You’ll learn a simple, repeatable framework you can use to execute revenue-producing word of mouth campaigns. This course, which is a…
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Word of Mouth Marketing Mini Course; May 6, Chicago
This mini course, presented by Andy Sernovitz, is a three-hour version of the Word of Mouth Crash Course at a fraction of the cost. You’ll learn a simple, repeatable framework you can use to execute revenue-producing word of mouth campaigns. This course, which is a half-day pre-conference workshop as part of the Ragan Communicators Conference,…
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