This is a guest post from Andy Sernovitz — WordofMouth.org and SocialMedia.org CEO and author of “Word of Mouth Marketing: How Smart Companies Get People Talking.” Most small businesses will tell you their new customers come through word of mouth, but very few can tell you how those referrals happen or where they come from….
Tag Archives: word of mouth marketing
WOM Tip #193: Small gestures are great word of mouth investments
Dollar Shave Club is most commonly known for their hilarious commercial that went viral earlier this year. But at least one customer will remember them for another reason: their amazing customer service. When this customer left his razor handle behind at a hospital, he wrote to the guys at Dollar Shave Club to see if…
Read More
Comments Off on WOM Tip #193: Small gestures are great word of mouth investments
Free comic book excerpt: The 3 must-use word of mouth tools
This post is part of our special holiday giveaway series. When you buy the Word of Mouth Comic Book, we’ll send you a signed paperback edition of Word of Mouth Marketing: How Smart Companies Get People Talking for free. Learn more about it at the bottom of this post. Tools are what help your word…
Read More
Comments Off on Free comic book excerpt: The 3 must-use word of mouth tools
Free audiobook excerpt: How to find your word of mouth talkers
This post is part of our special holiday giveaway series. When you buy the audio edition of Word of Mouth Marketing: How Smart Companies Get People Talking, we’ll send you a signed paperback edition for free. Learn more about it at the bottom of this post. All word of mouth begins with a talker —…
Read More
Comments Off on Free audiobook excerpt: How to find your word of mouth talkers
Free comic book excerpt: How to join word of mouth conversations
This post is part of our special holiday giveaway series. When you buy the Word of Mouth Comic Book, we’ll send you a signed paperback edition of Word of Mouth Marketing: How Smart Companies Get People Talking for free. Learn more about it at the bottom of this post. Participating in word of mouth conversations…
Read More
Comments Off on Free comic book excerpt: How to join word of mouth conversations
Free audiobook excerpt: How to create BtoB word of mouth
This post is part of our special holiday giveaway series. When you buy the audio edition of Word of Mouth Marketing: How Smart Companies Get People Talking, we’ll send you a signed paperback edition for free. Learn more about it at the bottom of this post. Word of mouth can work for any business, in…
Read More
Comments Off on Free audiobook excerpt: How to create BtoB word of mouth
