Tag Archives: word of mouth marketing

Word of Mouth Geniuses of the Week

Jackie Huba, Church of the Customer          "Online vs. Offline Word of Mouth"           An excellent analysis of a vital factor — a person’s credibility — when determining the ultimate power of word of mouth. (link)   Justin Foster, Brand Militia  "A State of Urgency"            In a right-now…

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Word of Mouth Marketing Research: Consumers show just how viral videos can be

You can be a supergenius with GasPedal’s Word of Mouth Marketing Research slide of the week.  Share it, copy it and send it to a friend!

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Issue #102: Find Your Word of Mouth Talkers

{This post includes text of the great email newsletter all of our email subscribers just received. Sign yourself up to have this delivered directly to you!}  1> Create a dorky blog 2> Create email newsletters 3> Find people who are already talking 1> Create a dorky blog Write about super-specialized topics that only your true…

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Word of Mouth Marketing Research: Consumers trust other consumers more than advertising

You can be a supergenius with GasPedal’s Word of Mouth Marketing Research slide of the week.  Share it, copy it and send it to a friend!

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Issue #101: Word of Mouth For Retailers

{This post includes text of the great email newsletter all of our email subscribers just received. Sign yourself up to have this delivered directly to you!}  1> Give them something to walk away with 2> Use a multiplier 3> Don’t forget to ask 1> Give them something to walk away with Put something in their…

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Word of Mouth Marketing Research: People read online reviews before buying

You can be a supergenius with GasPedal’s Word of Mouth Marketing Research slide of the week.  Share it, copy it and send it to a friend!

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Featured Downloads

9 Things to Share That Start Conversations

Use the examples in this guide to help inspire ways to make your message more portable and shareable.

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3 Must-Use Word of Mouth Marketing Tools

These tools will help you kick off any word of mouth campaign no matter what topic, industry, or budget.

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The Top Four Tips for Multiplying Your Word of Mouth

These tips can help you get your marketing to do more work without a lot of extra effort.

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10 Ways to Turn Around Negative Word of Mouth

The most effective ways to stop negative WOM with examples from Zappos, FedEx, Dell, and more.

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The New Topics Worksheet

All word of mouth starts with a topic of conversation — a simple, portable, repeatable idea that gets people talking.

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The Word of Mouth Action Plan

Create a complete word of mouth marketing plan using this worksheet’s eight simple steps.

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