[Welcome back to our Word of Mouth Marketing Lessons newsletter. This is text from the great issue all of our email subscribers just received. Sign yourself up using this handy form.] If you read our newsletter, you know that we’re big on details. Carefully thought out details start conversations because they can be surprising, they…
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Blog, newsletter
October 7, 2014
Word of mouth details you almost missed
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Blog, newsletter
September 30, 2014
3 word of mouth lessons from a bar
[Welcome back to our Word of Mouth Marketing Lessons newsletter. This is text from the great issue all of our email subscribers just received. Sign yourself up using this handy form.] Believe it or not, a coffee shop that also sells artisanal liquor and local beer in a rustic setting with live music is not…
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Blog, newsletter
September 23, 2014
3 word of mouth situations when the customer is definitely right
[Welcome back to our Word of Mouth Marketing Lessons newsletter. This is text from the great issue all of our email subscribers just received. Sign yourself up using this handy form.] “The customer is always right” is a tricky phrase. The heart of it, unflinching customer service, is well meaning — but frankly, sometimes your…
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Blog, newsletter
September 16, 2014
Go the extra mile to make word of mouth easy
[Welcome back to our Word of Mouth Marketing Lessons newsletter. This is text from the great issue all of our email subscribers just received. Sign yourself up using this handy form.] Word of mouth is lazy. Your talkers aren’t going to work hard to spread the word about you. That’s why it’s your job to…
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Blog, newsletter
September 9, 2014
3 word of mouth tips for schools
[Welcome back to our Word of Mouth Marketing Lessons newsletter. This is text from the great issue all of our email subscribers just received. Sign yourself up using this handy form.] Schools and word of mouth marketing go hand-in-hand. Small budgets, plenty of talkers, a buzzworthy topic — everything you need for a great word…
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Blog, newsletter
September 2, 2014
3 ways to make emails more remarkable
[Welcome back to our Word of Mouth Marketing Lessons newsletter. This is text from the great issue all of our email subscribers just received. Sign yourself up using this handy form.] Email is still one of the most effective word of mouth marketing tools you have. Yet so many marketers take for granted that they…
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Blog, newsletter
August 26, 2014
Daring word of mouth
[Welcome back to our Word of Mouth Marketing Lessons newsletter. This is text from the great issue all of our email subscribers just received. Sign yourself up using this handy form.] As a marketer, you have a choice: Go with what’s safe and get lost in the noise, or do something daring and start conversations….
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Blog, newsletter
August 19, 2014
3 simple ways to make what you’re already doing remarkable
[Welcome back to our Word of Mouth Marketing Lessons newsletter. This is text from the great issue all of our email subscribers just received. Sign yourself up using this handy form.] Word of mouth marketing doesn’t always require an overhaul. Sometimes it’s just small tweaks to what you’re already doing that turn a regular company…
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