Word of mouth is more than a marketing tactic, it’s a business philosophy that can change the world by helping great messages spread.
And because we’re bringing together the world’s most amazing word of mouth marketers for our Word of Mouth Supergenius event on July 20th in New York, we wanted to use the opportunity to do something meaningful — something world changing.
So we’re partnering with charity: water — one of our favorite organizations (and one of our amazing presenters) using the power of recommendations and referrals to bring clean, safe drinking water to developing nations.
Using word of mouth, we’re going to raise $50,000, build 20 wells, and forever change 20 great communities on the other side of the world.
How to get involved:
- Visit our charity: water page: http://mycharitywater.org/wom
- Make a donation. A dollar, 50 dollars, a thousand — anything. Every penny you donate goes directly toward building a well. As little as $20 can give one person clean water for 20 years.
- Donate your discount code. If you’re registering for Word of Mouth Supergenius using a discount code, you can donate it to this cause with one click.
- Talk about this project. Blog it, tweet it, post about it on Facebook, tell your friends. The more people involved, the more change we can make.
And if you can make it, we’d love to see you at Word of Mouth Supergenius this summer where you’ll learn more about how word of mouth can change your business — and the world — forever.
Check out this video to learn more (and see a whole bunch more on our charity: water page):