Tag Archives: wom

Free audiobook excerpt: How to find your word of mouth talkers

This post is part of our special holiday giveaway series. When you buy the audio edition of Word of Mouth Marketing: How Smart Companies Get People Talking, we’ll send you a signed paperback edition for free. Learn more about it at the bottom of this post. All word of mouth begins with a talker —…

Read More Comments Off on Free audiobook excerpt: How to find your word of mouth talkers

Free comic book excerpt: How to join word of mouth conversations

This post is part of our special holiday giveaway series. When you buy the Word of Mouth Comic Book, we’ll send you a signed paperback edition of Word of Mouth Marketing: How Smart Companies Get People Talking for free. Learn more about it at the bottom of this post. Participating in word of mouth conversations…

Read More Comments Off on Free comic book excerpt: How to join word of mouth conversations

Free audiobook excerpt: How to create BtoB word of mouth

This post is part of our special holiday giveaway series. When you buy the audio edition of Word of Mouth Marketing: How Smart Companies Get People Talking, we’ll send you a signed paperback edition for free. Learn more about it at the bottom of this post. Word of mouth can work for any business, in…

Read More Comments Off on Free audiobook excerpt: How to create BtoB word of mouth

Free comic book excerpt: Creating your word of mouth topics roadmap

This post is part of our special holiday giveaway series. When you buy the Word of Mouth Comic Book, we’ll send you a signed paperback edition of Word of Mouth Marketing: How Smart Companies Get People Talking for free. Learn more about it at the bottom of this post. Topics are what fuel your word…

Read More Comments Off on Free comic book excerpt: Creating your word of mouth topics roadmap

A guide to becoming a WOW-maker

This is a guest post from Greg Meyer, a member of the Customer WOW team at Desk.com. Photo by Daniel Y. Go. It’s really great to open your email and get a compliment or hear something nice that a customer posted about you or your company on social media. I call that “Customer Wow” and…

Read More Comments Off on A guide to becoming a WOW-maker

Free audiobook excerpt: How to take care of your word of mouth topics

This post is part of our special holiday giveaway series. When you buy the audio edition of Word of Mouth Marketing: How Smart Companies Get People Talking, we’ll send you a signed paperback edition for free. Learn more about it at the bottom of this post. Once you’ve found a great topic, it’s your job…

Read More Comments Off on Free audiobook excerpt: How to take care of your word of mouth topics

How to create buzz with an event

[Welcome back to our Word of Mouth Marketing Lessons newsletter. This is text from the great issue all of our email subscribers just received. Sign yourself up using this handy form.] Events are great ways to get your customers together and get them pumped up about you, your stuff, or your mission. They give your advocates an…

Read More Comments Off on How to create buzz with an event

Free comic book excerpt: 4 rules of word of mouth marketing

This post is part of our special holiday giveaway series. When you buy the Word of Mouth Comic Book, we’ll send you a signed paperback edition of Word of Mouth Marketing: How Smart Companies Get People Talking for free. Learn more about it at the bottom of this post. If you only ever learn one…

Read More Comments Off on Free comic book excerpt: 4 rules of word of mouth marketing
Featured Downloads

9 Things to Share That Start Conversations

Use the examples in this guide to help inspire ways to make your message more portable and shareable.

Read More

3 Must-Use Word of Mouth Marketing Tools

These tools will help you kick off any word of mouth campaign no matter what topic, industry, or budget.

Read More

The Top Four Tips for Multiplying Your Word of Mouth

These tips can help you get your marketing to do more work without a lot of extra effort.

Read More

10 Ways to Turn Around Negative Word of Mouth

The most effective ways to stop negative WOM with examples from Zappos, FedEx, Dell, and more.

Read More

The New Topics Worksheet

All word of mouth starts with a topic of conversation — a simple, portable, repeatable idea that gets people talking.

Read More

The Word of Mouth Action Plan

Create a complete word of mouth marketing plan using this worksheet’s eight simple steps.

Read More