As we gear up for Word of Mouth Supergenius: The “How to be Great at Word of Mouth Marketing” Conference on July 20 in New York, our fantastic presenters are sharing some word of mouth tips as previews for the day’s 12 how-to classes, 12 real-world case studies, and 6 brilliant author sessions.
Our lineup of speakers includes Paul Gillin, author of Secrets of Social Media Marketing: How to Use Online Conversations and Customer Communities to Turbo-Charge Your Business! In our live interview, Paul shares some ideas from his book:
And to see all of our interviews, check out our YouTube channel.