Tag Archives: cheap

WOM Tip #130: Be remarkably useful

There are a lot of marketers who think they have to have some elaborate marketing stunt and a viral video to get people to talk about them. But sometimes, it’s not about being outrageous — it’s about being simply useful. For example, did you know that Simplehuman puts a reminder sticker on the second-to-last bag…

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3 inexpensive ways to earn word of mouth from big talkers and celebrities

[Welcome back to our Word of Mouth Marketing Lessons newsletter. This is text from the great issue all of our email subscribers just received. Sign yourself up using this handy form.] Think your budget’s too small to get celebrities and big influencers talking about your stuff? The good news is you don’t have to pay…

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3 word of mouth marketing tips for startups

[Welcome back to our Word of Mouth Marketing Lessons newsletter. This is text from the great issue all of our email subscribers just received. Sign yourself up using this handy form.] Launching a business? We know that means you have a tight budget and an even tighter schedule. So we’ll get right to it: 1….

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Video: How to start word of mouth with no budget

Saul Colt offers a bunch of tips and techniques to create buzz with brains, not bucks.

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3 ways to be buzzworthy on a budget

[Welcome back to our Word of Mouth Marketing Lessons newsletter. This is text from the great issue all of our email subscribers just received. Sign yourself up using this handy form.] One of the greatest things about word of mouth is that it doesn’t take a lot of money to make impressions and start conversations….

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4 reasons word of mouth is worth the investment

[Welcome back to our Word of Mouth Marketing Lessons newsletter. This is text from the great issue all of our email subscribers just received. Sign yourself up using this handy form.] Word of mouth is an incredible investment opportunity. The more you put in, the more you get out. Here are just a few examples of…

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Featured Downloads

Download: “The Difference Map” by Bernadette Jiwa

We’re big fans of author of The Fortune Cookie Principle and TEDx speaker Bernadette Jiwa, who says that good marketing…

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The first chapter of “The Social Media Side Door” by Ian Greenleigh

Ian reveals the best ways to earn the attention of influential people using social media channels.

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9 Things to Share That Start Conversations

Use the examples in this guide to help inspire ways to make your message more portable and shareable.

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3 Must-Use Word of Mouth Marketing Tools

These tools will help you kick off any word of mouth campaign no matter what topic, industry, or budget.

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The Top Four Tips for Multiplying Your Word of Mouth

These tips can help you get your marketing to do more work without a lot of extra effort.

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10 Ways to Turn Around Negative Word of Mouth

The most effective ways to stop negative WOM with examples from Zappos, FedEx, Dell, and more.

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