A nametag is a nametag is a nametag, right? Tons of events have them, they’re all pretty similar, and they have one job: to tell people who you are.

Sometimes nametags help you out in a conversation so you can remember someone’s name. But what if they helped you start conversations?

At this CreativeMornings meeting, the nametags displayed participants’ Twitter handle and answered the question, “What is the most creative thing you’ve ever eaten?”

WOM Tip #196 Creative Morning.02 AM copy

That gives each attendee something to talk about right off the bat. Plus, it keeps the conversation going after the event, since everyone knows their fellow attendees’ Twitter handles, too.

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