Tag Archives: word of mouth meijer conspicuous consumer community online promoter score
Genius of the Week October 29, 2008

Word of Mouth Geniuses of the Week

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Drew McLellan, Drew’s Marketing Minute "The Headless Horseman Comes a Callin’ to Get You Texting!" Drew covers an amazing word of mouth campaign that Meijer recently did in Chicago. It was timely, it got people talking, and it also got them involved through texting. (link) Andrea Learned, MarketingProfs Daily Fix "The New Conspicuous Consumer" Andrea…

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Blog May 24, 2013

9 Things to Share That Start Conversations

By WordofMouth.org Editor

Use the examples in this guide to help inspire ways to make your message more portable and shareable.

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Blog May 10, 2013

3 Must-Use Word of Mouth Marketing Tools

By WordofMouth.org Editor

These tools will help you kick off any word of mouth campaign no matter what topic, industry, or budget.

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Blog April 26, 2013

The Top Four Tips for Multiplying Your Word of Mouth

By WordofMouth.org Editor

These tips can help you get your marketing to do more work without a lot of extra effort.

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Articles January 11, 2013

10 Ways to Turn Around Negative Word of Mouth

By WordofMouth.org Editor

The most effective ways to stop negative WOM with examples from Zappos, FedEx, Dell, and more.

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Downloads August 24, 2012

The New Topics Worksheet

By WordofMouth.org Editor

All word of mouth starts with a topic of conversation — a simple, portable, repeatable idea that gets people talking.

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Blog July 20, 2012

The Word of Mouth Action Plan

By WordofMouth.org Editor

Create a complete word of mouth marketing plan using this worksheet’s eight simple steps.

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