1:40 — Andy Sernovitz introduces Blendtec‘s George Wright. 1:41 — Andy: Will it Blend is one of the most fascinating viral programs ever. In one 15-minute talk from George, we got an entire week of blog posts. 1:42 — Andy: The big question is always: Is there any real data behind all this? And the…
Tag Archives: Will It Blend
Supergenius Live
December 16, 2009
George Wright: Will It Blend? — live from Word of Mouth Supergenius
Case Studies, Events, Will It Blend
November 19, 2009
Will It Blend Week, part 4: How it all started with sawdust
As a preview for Word of Mouth Supergenius: The “How to be Great at Word of Mouth Marketing” Conference here in Chicago on December 16, we’re dedicating a full week to our halftime celebrities from Will It Blend — one of the most successful viral video series of all time. Check out our previous posts…
Case Studies, EventListings, Will It Blend
November 18, 2009
Will It Blend Week, part 3: The numbers behind the amazing viral video series
As a preview for Word of Mouth Supergenius: The “How to be Great at Word of Mouth Marketing” Conference here in Chicago on December 16, we’re dedicating a full week to our halftime celebrities from Will It Blend — one of the most successful viral video series of all time. Here we’re looking at some…
Case Studies, Events, Will It Blend
November 16, 2009
Will It Blend Week, part 1: 6 tips for creating viral content
As a preview for Word of Mouth Supergenius: The “How to be Great at Word of Mouth Marketing” Conference here in Chicago on December 16, we’re dedicating a full week to our halftime celebrities from Will It Blend — one of the most successful viral video series of all time. Here are 6 tips from…
newsletter
July 21, 2009
Issue #141: 3 ways to get fresh word of mouth ideas
[Welcome back to the You Can Be a Word of Mouth Marketing Supergenius! newsletter. This is text of the great issue all of our email subscribers just received. Sign yourself up using the handy form on the right.] Great word of mouth requires a steady stream of fresh ideas, surprises, and things that get your…
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