Tag Archives: Tour:Smart
Blog, Videos March 21, 2012

How to create offline word of mouth, presented by Martin Atkins

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Most word of mouth happens offline, so it’s important to know the key ways to get people talking without social media or other online tools. In this hilarious and inspiring video, you’ll learn simple, reliable ways you can create offline word of mouth from Tour:Smart author Martin Atkins. Martin talks about strategies to create offline…

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Events, Supergenius Live July 20, 2010

Martin Atkins: How to Create Offline Word of Mouth — live from Word of Mouth Supergenius

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11:15 — Bergen Anderson introduces Tour:Smart author, Martin Atkins. 11:16 — Strategies to create offline WOM. 11:16 — Before we get offline, online. Practice Japanese table manners online and off! One of these is that you don’t pour your own drink. How do you get someone to pour your own drink online? 11:17 — A…

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Uncategorized June 21, 2010

Martin Atkins on how to create offline word of mouth — a live Word of Mouth Supergenius preview

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As we gear up for Word of Mouth Supergenius: The “How to be Great at Word of Mouth Marketing” Conference on July 20th in New York, our fantastic presenters are sharing some word of mouth tips as previews for the day’s 12 how-to classes, 12 real-world case studies, and 6 brilliant author sessions. Our lineup…

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Featured Downloads
Blog May 24, 2013

9 Things to Share That Start Conversations

By WordofMouth.org Editor

Use the examples in this guide to help inspire ways to make your message more portable and shareable.

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Blog May 10, 2013

3 Must-Use Word of Mouth Marketing Tools

By WordofMouth.org Editor

These tools will help you kick off any word of mouth campaign no matter what topic, industry, or budget.

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Blog April 26, 2013

The Top Four Tips for Multiplying Your Word of Mouth

By WordofMouth.org Editor

These tips can help you get your marketing to do more work without a lot of extra effort.

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Articles January 11, 2013

10 Ways to Turn Around Negative Word of Mouth

By WordofMouth.org Editor

The most effective ways to stop negative WOM with examples from Zappos, FedEx, Dell, and more.

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Downloads August 24, 2012

The New Topics Worksheet

By WordofMouth.org Editor

All word of mouth starts with a topic of conversation — a simple, portable, repeatable idea that gets people talking.

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Blog July 20, 2012

The Word of Mouth Action Plan

By WordofMouth.org Editor

Create a complete word of mouth marketing plan using this worksheet’s eight simple steps.

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