[Welcome back to the You Can Be a Word of Mouth Marketing Supergenius! newsletter. This is text of the great issue all of our email subscribers just received. Sign yourself up using the handy form on the right.] As a preview for Word of Mouth Supergenius on July 20 in New York, we’re taking a…
Tag Archives: social media training
newsletter
June 29, 2010
3-Minute WOM Lesson: How Dreamfields earned love from fans and built a permission-based following — live from Word of Mouth Supergenius
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newsletter
June 8, 2010
3-Minute WOM Lesson: How PEMCO created buzz by focusing on local conversations — live from Word of Mouth Supergenius
[Welcome back to the You Can Be a Word of Mouth Marketing Supergenius! newsletter. This is text of the great issue all of our email subscribers just received. Sign yourself up using the handy form on the right.] As a preview for Word of Mouth Supergenius on July 20 in New York, we’re taking a…
newsletter
May 25, 2010
3-Minute WOM Lesson: How Domino’s engages in the nonstop online conversation about their brand — live from Word of Mouth Supergenius
[Welcome back to the You Can Be a Word of Mouth Marketing Supergenius! newsletter. This is text of the great issue all of our email subscribers just received. Sign yourself up using the handy form on the right.] As a preview for Word of Mouth Supergenius on July 20 in New York, we’re taking a…
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newsletter
May 18, 2010
3-Minute WOM Lesson: How Maker’s Mark is turning customers into lifelong brand ambassadors — live from Word of Mouth Supergenius
[Welcome back to the You Can Be a Word of Mouth Marketing Supergenius! newsletter. This is text of the great issue all of our email subscribers just received. Sign yourself up using the handy form on the right.] As a preview for Word of Mouth Supergenius on July 20 in New York, we’re taking a…
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newsletter
May 11, 2010
3-Minute WOM Lesson: How Coca-Cola is energizing and empowering their biggest fans — live from Word of Mouth Supergenius
[Welcome back to the You Can Be a Word of Mouth Marketing Supergenius! newsletter. This is text of the great issue all of our email subscribers just received. Sign yourself up using the handy form on the right.] As a preview for Word of Mouth Supergenius on July 20 in New York, we’re taking a…
Live from BlogWell
May 5, 2010
Xerox: From Early Adopters to Community — Live from BlogWell
4:30 — Kurt Vanderah introduces Xerox’s Interactive and Social Marketing VP, Duane Schulz. He will share the presentation From Early Adopters to Community: How Xerox used a major launch to move from social media silos to activation of an integrated community of practice. 4:31 — Duane asks the audience how many of them have said…
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Live from BlogWell
May 5, 2010
Intel: From Pioneering to Practice- Intel’s Social Media Revolution — Live from BlogWell
4:30 — Andy Sernovitz introduces Intel’s Senior Online Strategist, Bryan Rhoads. 4:30 – Bryan makes everyone fake laugh. 4:31 – Bryan talks about Intel Social Media Evolution. Inflection Points – grassroots blogging. Started as a pilot and was successful. 4:34 – Bryan talks about a pattern that emerged called G.R.O.W that can be applied to…
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Live from BlogWell
May 5, 2010
Nokia: Connecting People in the New Media World — Live from BlogWell
4:30 — Kurt Vanderah introduces Nokia’s Social Media Communications Director, Molly Schonthal. 4:30 — Kurt Vanderah introduces Nokia’s Social Media Communications Director, Molly Schonthal. 3:50 — Molly: I will take you through what we’ve done in social media internally and externally. 3:51 — Molly: Consumers and customers expect more from us now that we know…
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