Tag Archives: Slideshare

25 ways to thank your customers

When you show your customers your appreciation for their business, you give them a great reason to talk about you. You get your business back on their minds, you make them feel special, and you open up the door for their feedback. But you can do a lot more than just make a follow up…

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The accidental marketer

This is a guest post from Mitch Joel — President, Twist Image and author of “Six Pixels of Separation.” His new book “CTRL ALT Delete” was released in May 2013. See the original post this is adapted from and more like it on his blog. Sometimes, the biggest lessons in marketing come from the strangest places….

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WOM Tip #191: Give them an accomplishment to share

Whether it’s your blog, Facebook page, email list, storefront, or bulletin board, your business has a stage. And you can earn more word of mouth from it by showing off your customers, not your own stuff. Here’s how it works: People love to talk about themselves, their friends, and their family much more than they…

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3-Minute WOM Lesson: How to make your website easier to share

If you could get just a few more people to share your website every day, how many more people could you reach in a year? Get started by focusing on these basics: 1> Put a tell-a-friend form on every page 2> Host your content elsewhere 3> Make everything easy to steal 1> Put a tell-a-friend…

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3-Minute WOM Lesson: 3 basics for helping your content spread

[Welcome back to the You Can Be a Word of Mouth Marketing Supergenius! newsletter. This is text of the great issue all of our email subscribers just received. Sign yourself up using the handy form on the right.] You don’t need an advanced degree to be an amazing word of mouth marketer, you just need…

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Issue #114: BtoB Word of Mouth Techniques

Try these BtoB word of mouth techniques to get companies talking about you: 1> Share research2> Host events3> Group interactions 1> Share research Publish research that people will pass around the office. Help spread your work by putting it in a simple PDF, posting it to SlideShare, and prominently encouraging people to pass the content…

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Word of Mouth Geniuses of the Week

Jennifer Leggio, ZDNet Feeds"Firefox 3 and Community – How Mozilla used social networking to set a world record"      It’s amazing enough to have eight million downloads of your product … but even more amazing to get that many within one day. Jennifer details how word of mouth was an integral part of the success….

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Featured Downloads

Download: “The Difference Map” by Bernadette Jiwa

We’re big fans of author of The Fortune Cookie Principle and TEDx speaker Bernadette Jiwa, who says that good marketing…

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The first chapter of “The Social Media Side Door” by Ian Greenleigh

Ian reveals the best ways to earn the attention of influential people using social media channels.

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9 Things to Share That Start Conversations

Use the examples in this guide to help inspire ways to make your message more portable and shareable.

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3 Must-Use Word of Mouth Marketing Tools

These tools will help you kick off any word of mouth campaign no matter what topic, industry, or budget.

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The Top Four Tips for Multiplying Your Word of Mouth

These tips can help you get your marketing to do more work without a lot of extra effort.

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10 Ways to Turn Around Negative Word of Mouth

The most effective ways to stop negative WOM with examples from Zappos, FedEx, Dell, and more.

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