[Welcome back to the You Can Be a Word of Mouth Marketing Supergenius! newsletter. This is text of the great issue all of our email subscribers just received. Sign yourself up using the handy form on the right.] Word of mouth is best when it’s a company-wide philosophy. Here’s a few ways to get everyone…
Tag Archives: newsletter
newsletter
July 14, 2009
Issue #140: 3 tips to better word of mouth for your event
[Welcome back to the You Can Be a Word of Mouth Marketing Supergenius! newsletter. This is text of the great issue all of our email subscribers just received. Sign yourself up using the handy form on the right.] Events have naturally exciting elements: Travel, meeting new people, and seeing live performances or presentations. That said,…
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newsletter
July 7, 2009
Issue #139: Word of mouth for old stuff
[Welcome back to the You Can Be a Word of Mouth Marketing Supergenius! newsletter. This is text of the great issue all of our email subscribers just received. Sign yourself up using the handy form on the right.] Word of mouth can work just as well for classic brands and products as it does for…
Case Studies
July 1, 2009
How a taco chain reaches 80,000 fans every month, for free
California Tortilla — a small, 37-unit Mexican restaurant chain — reaches 80,000 fans through a simple newsletter published about once a month (and actually, the latest edition suggests subscriber numbers are closer to 100,000). The publication is funny, easy to share, and everyone who signs up gets a free taco. Through the newsletter, Cal Tort (as they call…
newsletter
June 16, 2009
Issue #136: Word of mouth for expensive things
[Welcome back to the You Can Be a Word of Mouth Marketing Supergenius! newsletter. This is text of the great issue all of our email subscribers just received. Sign yourself up using the handy form on the right.] People love to talk about expensive, high-end stuff as much as they do regular, everyday affordable goods….
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newsletter
May 26, 2009
Issue #133: Word of mouth for your charity walk
[Welcome back to the You Can Be a Word of Mouth Marketing Supergenius! newsletter. This is text of the great issue all of our email subscribers just received. Sign yourself up using the handy form on the right.] The “walk for a cause” concept was once original, but now that everyone has one, you’ve got…
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newsletter
May 19, 2009
Issue #132: Word of mouth for your service company
[Welcome back to the You Can Be a Word of Mouth Marketing Supergenius! newsletter. This is text of the great issue all of our email subscribers just received. Sign yourself up using the handy form on the right.] Service companies have just as many fans and word of mouth potential as anyone else. Help them…
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newsletter
May 12, 2009
Issue #131: 3 tips to create more WOM for your newsletter
[Welcome back to the You Can Be a Word of Mouth Marketing Supergenius! newsletter. This is text of the great issue all of our email subscribers just received. Sign yourself up using the handy form on the right.] A newsletter is a great way to communicate with your fans. Help them bring in new readers…
Current Openings
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