[Welcome back to the You Can Be a Word of Mouth Marketing Supergenius! newsletter. This is text of the great issue all of our email subscribers just received. Sign yourself up using the handy form on the right.] Charities, nonprofits, and political campaigns are often great places to find word of mouth ideas. They’re groups…
3-Minute WOM Lesson: Word of mouth lessons from nonprofits and political campaigns
3-Minute WOM Lesson: 3 ways to start conversations long after the sale
[Welcome back to the You Can Be a Word of Mouth Marketing Supergenius! newsletter. This is text of the great issue all of our email subscribers just received. Sign yourself up using the handy form on the right.] A lot of word of mouth can happen immediately following the sale (during the honeymoon period), but you’ve…
3-Minute WOM Lesson: How to create BtoB word of mouth
[Welcome back to the You Can Be a Word of Mouth Marketing Supergenius! newsletter. This is text of the great issue all of our email subscribers just received. Sign yourself up using the handy form on the right.] Word of mouth can work for anyone in any industry — including business-to-business brands. The topics and…
3-Minute WOM Lesson: 3 questions all word of mouth marketers should ask
[Welcome back to the You Can Be a Word of Mouth Marketing Supergenius! newsletter. This is text of the great issue all of our email subscribers just received. Sign yourself up using the handy form on the right.] Great word of mouth marketers try lots of topics, test lots of ideas, and ask a lot…
3-Minute WOM Lesson: 3 simple conversation starters
[Welcome back to the You Can Be a Word of Mouth Marketing Supergenius! newsletter. This is text of the great issue all of our email subscribers just received. Sign yourself up using the handy form on the right.] You can have amazing word of mouth — and you can do it on the smallest of…
3-Minute WOM Lesson: How to work with bloggers and influencers — live from Word of Mouth Supergenius
[Welcome back to the You Can Be a Word of Mouth Marketing Supergenius! newsletter. This is text of the great issue all of our email subscribers just received. Sign yourself up using the handy form on the right.] As a preview for Word of Mouth Supergenius on July 20 in New York, we’re taking a…
3-Minute WOM Lesson: How Dreamfields earned love from fans and built a permission-based following — live from Word of Mouth Supergenius
[Welcome back to the You Can Be a Word of Mouth Marketing Supergenius! newsletter. This is text of the great issue all of our email subscribers just received. Sign yourself up using the handy form on the right.] As a preview for Word of Mouth Supergenius on July 20 in New York, we’re taking a…
3-Minute WOM Lesson: How to inspire word of mouth with customer service — live from Word of Mouth Supergenius
[Welcome back to the You Can Be a Word of Mouth Marketing Supergenius! newsletter. This is text of the great issue all of our email subscribers just received. Sign yourself up using the handy form on the right.] As a preview for Word of Mouth Supergenius on July 20 in New York, we’re taking a…