This is a guest post from Ferg Devins, Chief Public Affairs Officer at Molson Coors in Canada. We’ve welcomed a new President and CEO to Canada at Molson Coors, Stewart Glendinning. Interestingly enough he had a Twitter profile established when he arrived but it had little to no activity. When he started with us, Stewart was truly intrigued…
Don’t just listen: Join the word of mouth conversation
This is a guest post from Ferg Devins, Chief Public Affairs Officer at Molson Coors in Canada. Have you ever been sitting on the subway and heard two people talking about something you have knowledge about and just know that they have the facts wrong? Or perhaps it’s at the dinner table with family and relatives waxing on…
Are your employees starting conversations about your company?
Who are you? I’m Ferg Devins from Molson Coors. That’s the way I introduce myself no matter who I meet. Even when I’m meeting someone I know and haven’t seen for a while — I’m always branding myself with the company name. Why the company? Frankly, I’m not talking about the street corner on Sunday…