Tag Archives: Events

Upcoming GasPedal events

3/9 Chevron: Social media planning for a crisis (Private member call) Click here 3/11 Toyota: Social media and crisis management (Private member call) Click here 3/25 Clorox: Using gaming strategies to grow social media (Private member call) Click here 4/7 BlogWell Cincinnati: Dell, Procter & Gamble, AT&T, Hilton Worldwide, Duke Energy, General Mills, Rogers Communications,…

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Upcoming GasPedal events

1/6 Turner Broadcasting System: A thriving media company in the social media era (Public call) Click here 1/12 UPS: Protecting your brand through social media (Public call) Click here

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Upcoming GasPedal events

10/29 Josh Bernoff: Preview of “Harnessing the Groundswell” (Member-only call) Click here 11/4 Ariba and Clorox: Launching new online communities (Member-only call) Click here 11/10 BlogWell Atlanta: The Home Depot, UPS, Sungard, Orange Business Services, ConAgra, Turner Broadcast System, Newell Rubbermaid, and Coke share case studies in corporate social media. You’ll learn how to get…

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Upcoming GasPedal events

10/16 CME Group: Making the most of LinkedIn (Member-only call) Click here 10/22 Paul Dunay: Facebook Marketing for Dummies (Member-only call) Click here 10/29 Josh Bernoff: Preview of “Harnessing the Groundswell” (Member-only call) Click here 11/4 Ariba and Clorox: Launching new online communities (Member-only call) Click here 11/10 BlogWell Atlanta: The Home Depot, UPS, Sungard,…

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Upcoming GasPedal events

9/15 Bazaarvoice Word of Mouth Webinar: Positive results from negative feedback (Public webinar) Click here 9/16 Valeria Maltoni: Uncovering your company’s hidden assets (Private member call) Click here 9/17 CME Group: Seeing results with social media tools in marketplace 4.0 (Public call) Click here 9/22 Beth Blecherman: The challenge of mommy bloggers (Private member call)…

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Upcoming GasPedal events

9/09 CME Group: Social media in a regulated industry (Private member call) Click here 9/15 Bazaarvoice Word of Mouth Webinar: Positive results from negative feedback (Public webinar) Click here 9/16 Valeria Maltoni: Uncovering your company’s hidden assets (Private member call) Click here 9/17 CME Group: Seeing results with social media tools in marketplace 4.0 (Public…

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Issue #140: 3 tips to better word of mouth for your event

[Welcome back to the You Can Be a Word of Mouth Marketing Supergenius! newsletter. This is text of the great issue all of our email subscribers just received. Sign yourself up using the handy form on the right.] Events have naturally exciting elements: Travel, meeting new people, and seeing live performances or presentations. That said,…

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BMA BtoB WOM Mini-Course; June 10, Chicago

As part of the BMA’s 2009 Annual Conference, Andy Sernovitz — GasPedal CEO and author of Word of Mouth Marketing: How Smart Companies Get People Talking — will be giving a pre-conference BtoB word of mouth mini-course from 8 AM – 11 AM on Wednesday, June 10 here in Chicago. If you’ve been interested in…

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Featured Downloads

9 Things to Share That Start Conversations

Use the examples in this guide to help inspire ways to make your message more portable and shareable.

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3 Must-Use Word of Mouth Marketing Tools

These tools will help you kick off any word of mouth campaign no matter what topic, industry, or budget.

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The Top Four Tips for Multiplying Your Word of Mouth

These tips can help you get your marketing to do more work without a lot of extra effort.

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10 Ways to Turn Around Negative Word of Mouth

The most effective ways to stop negative WOM with examples from Zappos, FedEx, Dell, and more.

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The New Topics Worksheet

All word of mouth starts with a topic of conversation — a simple, portable, repeatable idea that gets people talking.

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The Word of Mouth Action Plan

Create a complete word of mouth marketing plan using this worksheet’s eight simple steps.

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