[Welcome back to our Word of Mouth Marketing Lessons newsletter. This is text from the great issue all of our email subscribers just received. Sign yourself up using this handy form.] Believe it or not, a coffee shop that also sells artisanal liquor and local beer in a rustic setting with live music is not…
It’s the little things
This is a guest post from Mitch Joel — President, Twist Image and author of “Six Pixels of Separation.” His new book “CTRL ALT Delete” was released in May 2013. See the original post this is adapted from and more like it on his blog. You sometimes pick up a gem of an idea… and the…
3 Must-Use Word of Mouth Marketing Tools
These tools will help you kick off any word of mouth campaign no matter what topic, industry, or budget.
WOM Tip #120: Show them how to use your logo
Homemade t-shirts, bumper stickers, and blog posts with your logo are your fans’ way of expressing their love for your brand. You can make it easier for them to show it by making your logo available to copy and paste. But let’s say you’re worried about the branding you worked so hard to achieve getting…