When CME Group saw that almost all of their industry’s conferences were looking the same, they created one people would want to talk about: an invitation-only, TED-style event with big-name speakers like Hillary Clinton, Richard Branson, and George W. Bush. To get more people talking about their Global Financial Leadership Conference, they needed more than…
How CME Group is connecting with their fans on Twitter and LinkedIn — live from BlogWell
Come to BlogWell: How Big Brands Use Social Media on November 9 to hear SAP, SunGard, American Express, Scholastic, BlackRock, Johnson & Johnson, The Hershey Company, and Pfizer share case studies in corporate social media. You’ll learn how to get started, get past roadblocks, and make your social media program phenomenal — in one afternoon,…
How to be Awesome on Twitter and Facebook — live from Word of Mouth Supergenius
As previews for our upcoming Word of Mouth Supergenius event in New York on July 20, we’re sharing a bunch of the amazing how-to classes, case studies, and brilliant author sessions from the last “How to be Great at Word of Mouth Marketing” conference. In his Word of Mouth Supergenius presentation, “How to be Awesome…
Allan Schoenberg: How to be Awesome on Twitter and Facebook — live from Word of Mouth Supergenius
11:15 — Jim Lovelady introduces CME Group‘s Allan Schoenberg. 11:16 — Allan: We’ve been around for many years, so we’re an example of how old dogs can learn new tricks. 11:17 — Allan shares a brief overview of how the CME Group relates to the Chicago Board of Trade and the NYMEX. When you talk…
Upcoming GasPedal events
10/16 CME Group: Making the most of LinkedIn (Member-only call) Click here 10/22 Paul Dunay: Facebook Marketing for Dummies (Member-only call) Click here 10/29 Josh Bernoff: Preview of “Harnessing the Groundswell” (Member-only call) Click here 11/4 Ariba and Clorox: Launching new online communities (Member-only call) Click here 11/10 BlogWell Atlanta: The Home Depot, UPS, Sungard,…
Upcoming GasPedal events
10/14 FTC: New guidelines on disclosure, endorsements and testimonials (Member-only call) Click here 10/16 CME Group: Making the most of LinkedIn (Member-only call) Click here 10/29 Josh Bernoff: Preview of “Harnessing the Groundswell” (Member-only call) Click here 10/22 Paul Dunay: Facebook Marketing for Dummies (Member-only call) Click here 11/10 BlogWell Atlanta: The Home Depot, UPS,…