Tag Archives: Austin
Blog, newsletter December 9, 2014

3 word of mouth lessons from an artist

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[Welcome back to our Word of Mouth Marketing Lessons newsletter. This is text from the great issue all of our email subscribers just received. Sign yourself up using this handy form.] Low budget, minimal resources, and a remarkable product: The “starving artist” is a textbook example of a word of mouth marketer. Here are three…

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Blog, WOM Tips December 1, 2014

WOM Tip #226: Pride is buzzworthy

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Everyone’s excited about Google Fiber coming to Austin. But it’s a conversation that’s waned as the company continues to build the infrastructure in town. To keep it going, Google reached out to their supporters by sending them a T-shirt designed by a local Austin artist. The art represents some of the coolest aspects of the…

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Blog, newsletter October 21, 2014

How to use loyalty (and disloyalty) cards to earn word of mouth

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[Welcome back to our Word of Mouth Marketing Lessons newsletter. This is text from the great issue all of our email subscribers just received. Sign yourself up using this handy form.] The loyalty card is a word of mouth tool that’s been around for a while. Almost every grocery store, coffee shop, and gas station…

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Blog, newsletter September 30, 2014

3 word of mouth lessons from a bar

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[Welcome back to our Word of Mouth Marketing Lessons newsletter. This is text from the great issue all of our email subscribers just received. Sign yourself up using this handy form.] Believe it or not, a coffee shop that also sells artisanal liquor and local beer in a rustic setting with live music is not…

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Blog, WOM Tips May 19, 2014

WOM Tip #436: The best word of mouth stories go against the grain

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Every year during the South by Southwest conference, thousands of Austin businesses let big companies sponsor events at their venues to get more customers to come through their doors. The conference is brining tons of people to town, so why not give them a reason to come inside your store too? It seems like a…

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Blog, newsletter May 21, 2013

3 one-sentence word of mouth wonders

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[Welcome back to our Word of Mouth Marketing Lessons newsletter. This is text from the great issue all of our email subscribers just received. Sign yourself up using this handy form.] Short is sweet when it comes to word of mouth topics. Why? Because word of mouth is lazy. To get people to talk about…

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Other News January 20, 2010

We’re opening up an Austin office

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Exciting news from all of us at GasPedal and the Social Media Business Council: We’re opening an Austin office! Full details over on Andy’s blog: Click here

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Featured Downloads
Blog May 24, 2013

9 Things to Share That Start Conversations

By WordofMouth.org Editor

Use the examples in this guide to help inspire ways to make your message more portable and shareable.

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Blog May 10, 2013

3 Must-Use Word of Mouth Marketing Tools

By WordofMouth.org Editor

These tools will help you kick off any word of mouth campaign no matter what topic, industry, or budget.

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Blog April 26, 2013

The Top Four Tips for Multiplying Your Word of Mouth

By WordofMouth.org Editor

These tips can help you get your marketing to do more work without a lot of extra effort.

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Articles January 11, 2013

10 Ways to Turn Around Negative Word of Mouth

By WordofMouth.org Editor

The most effective ways to stop negative WOM with examples from Zappos, FedEx, Dell, and more.

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Downloads August 24, 2012

The New Topics Worksheet

By WordofMouth.org Editor

All word of mouth starts with a topic of conversation — a simple, portable, repeatable idea that gets people talking.

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Blog July 20, 2012

The Word of Mouth Action Plan

By WordofMouth.org Editor

Create a complete word of mouth marketing plan using this worksheet’s eight simple steps.

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