Public call: Mayo Clinic’s natural progression to social media; April 2, 1 PM (EST)

Lee Aase, who serves as the Communications Manager at Mayo Clinic, will lead a public conference call, “Mayo Clinic’s Natural Progression to Social Media.”

Mayo Clinic has the most powerful brand in health care, built over more than a century ago, primarily through word of mouth recommendations from satisfied patients and news coverage. In this recap of Lee’s BlogWell Chicago presentation, you’ll learn how Mayo Clinic is using social media to continue building — and how your company can do the same.

When: April 2, 1 PM (EST) / 12 Noon (CST)

Cost: Free

Register: Click here

About the series: Best of BlogWell is a series of conference calls recapping the corporate social media case study presentations from January 22, 2009’s BlogWell in Chicago. They’re free, to the point, and provide a chance for you to ask questions to some of the world’s biggest brands on their use of social media.

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