As previews for our upcoming Word of Mouth Supergenius event in New York on July 20, we’re sharing a bunch of the amazing how-to classes, case studies, and brilliant author sessions from the last “How to be Great at Word of Mouth Marketing” conference.
In his Word of Mouth Supergenius presentation, “How to be Awesome on Twitter and Facebook,” Allan Schoenberg shared how CME Group is building a huge following through social media.
Allan explained how to define your objectives, how to create unique content, and how to identify the content your fans like best.
