Come to BlogWell: How Big Brands Use Social Media on May 5 in Seattle to hear Microsoft, Starbucks, Xerox, PEMCO, Nokia, ExOfficio, Boeing, and Intel share case studies in corporate social media. You’ll learn how to get started, get past roadblocks, and make your social media program phenomenal — in one afternoon, for just $250.
You’ll get practical, how-to advice on creating great content, getting management buy-in, educating employees, keeping lawyers and regulators happy, simple and ethical disclosure, and engaging fans. You’ll ask questions, discover new ideas, and get answers from people who have been there, done that — all in four hours.
Register and learn more about BlogWell here.
In his BlogWell Cincinnati case study presentation, “Dell’s Next Step: Listening and Engaging 2.0,” Dell’s Chief Blogger, Lionel Menchaca, explains how they’re moving into their next phase of social media monitoring and engagement.
Lionel covers how they’re structuring their teams, how they’re involving multiple departments, and how they’re reaching out to their fans and customers.