As a preview for Word of Mouth Supergenius on July 20 in New York, our Andy Sernovitz sat down with Zappos’ Tony Hsieh to share previews of their upcoming keynotes for the “How to be Great at Word of Mouth Marketing” conference. A few big ideas from their discussion: 1> Create instant conversation with delightful…
Special Word of Mouth Supergenius preview of Tony Hsieh’s new book, “Delivering Happiness: A Path to Profits, Passion, and Purpose”
We’re so excited to have Zappos CEO Tony Hsieh keynoting our upcoming Word of Mouth Supergenius event on July 20th in New York, we’re making this week a special Zappos week. We’ve got a few special newsletters lined up, a live interview with Tony and our Andy Sernovitz, and a few posts looking at some…