You’re busy. I get it. It’s tough to take time out of your day for the things that may not be “essential.” But, what if you did? Are you busier than the CEO of a Fortune 500 company? What if you took the time to focus on acknowledging the people in your community who make…
Tag Archives: word of mouth
The CEO who wrote 30,000 thank you notes
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Word of Mouth Tip #116: Put customer love where everyone can see it
Amazing praise from happy customers doesn’t do anything for you unless people can see it. Post reviews where everyone can find them. Link to great blog posts about you online. When customers send you raving feedback, politely ask if you can use it in your marketing materials. This is the way to do it: The…
Today is World Water Day: Use WOM to change the world
Nearly one billion people live without access to life’s most basic need: clean, safe drinking water. At charity: water, we’re out to solve this huge problem. Quickly. And we’re aiming to do so with word of mouth marketing and the power of birthdays. At charity: water we do a few things differently. Here’s a look…
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How to create buzzworthy topics
When you create irresistibly interesting content, your fans will do your advertising for you, for free, forever. They’ll share it, talk about it, and spread your message to the ends of the earth. You can do this, and John Moore will teach you how. John is part of our all-star lineup for our Word of…
