[Welcome back to the You Can Be a Word of Mouth Marketing Supergenius! newsletter. This is text of the great issue all of our email subscribers just received. Sign yourself up using the handy form on the right.] As a preview for Word of Mouth Supergenius on July 20 in New York, we’re taking a…
Upcoming GasPedal events
5/4 Twitter: An inside look at Promoted Tweets (Private member call) Click here 5/5 BlogWell Seattle: Microsoft, Xerox, Boeing, Nokia, PEMCO, Starbucks, ExOfficio, and Intel share case studies on corporate social media. (Public event) Click here 7/20 Word of Mouth Supergenius: 12 how-to classes, 12 real-world case studies, and 6 brilliant authors — all in…
Live coverage recap from yesterday’s Word of Mouth Supergenius
Yesterday’s Word of Mouth Supergenius: The “How to be Great at Word of Mouth Marketing” Conference was a huge hit. A big thanks to all of our brilliant speakers, attendees, sponsors, and partners who helped make the event such as success. If you missed anything or are looking for a follow-up, here’s a rundown of…
Case Study: Texas Instruments — live from Word of Mouth Supergenius
4:40 — Jim Lovelady introduces Telligent‘s George Dearing and Devashish Saxena of Texas Instruments. 4:41 — George introduces Devashish, saying he’s a great example of a guy who’s really in the trenches. 4:41 — Devashish starts by dispelling some rumors, including that only people who own calculators own Texas Instruments (TI) products — but in…