Tag Archives: UGC
Blog, newsletter September 8, 2015

3 ways to make people feel special and get them to talk about you

By

[Welcome back to our Word of Mouth Marketing Lessons newsletter. This is text from the great issue all of our email subscribers just received. Sign yourself up using this handy form.] When someone makes you feel important or special, it’s human nature to tell people about it. But there are more ways to do that…

Read More Comments Off on 3 ways to make people feel special and get them to talk about you
Blog, Videos November 21, 2014

Video: How Cabela's joined their customers' conversations in social media

By

According to Adam Buchanan, Cabela’s Social Media Manager, your customers’ content is better than yours. What does he mean by that? The photos they share, the stories they tell, and their feedback is so much more authentic and remarkable than anything an agency could try to recreate with your stuff. The problem: Cabela’s didn’t have…

Read More 1 Comment
Blog, Videos February 28, 2014

Video: Why Dassault Systèmes let their fans take over their word of mouth message

By

As marketers, we have a duty to cling tightly to our brand’s identity. But there are some moments when you can loosen your grip a little to earn new fans and word of mouth. That’s what Aurélien Blaha, Senior Manager of Social Communications for Dassault Systèmes, shared in his presentation at SocialMedia.org’s BlogWell conference. He…

Read More Comments Off on Video: Why Dassault Systèmes let their fans take over their word of mouth message
Featured Downloads
Blog May 24, 2013

9 Things to Share That Start Conversations

By WordofMouth.org Editor

Use the examples in this guide to help inspire ways to make your message more portable and shareable.

Read More
Blog May 10, 2013

3 Must-Use Word of Mouth Marketing Tools

By WordofMouth.org Editor

These tools will help you kick off any word of mouth campaign no matter what topic, industry, or budget.

Read More
Blog April 26, 2013

The Top Four Tips for Multiplying Your Word of Mouth

By WordofMouth.org Editor

These tips can help you get your marketing to do more work without a lot of extra effort.

Read More
Articles January 11, 2013

10 Ways to Turn Around Negative Word of Mouth

By WordofMouth.org Editor

The most effective ways to stop negative WOM with examples from Zappos, FedEx, Dell, and more.

Read More
Downloads August 24, 2012

The New Topics Worksheet

By WordofMouth.org Editor

All word of mouth starts with a topic of conversation — a simple, portable, repeatable idea that gets people talking.

Read More
Blog July 20, 2012

The Word of Mouth Action Plan

By WordofMouth.org Editor

Create a complete word of mouth marketing plan using this worksheet’s eight simple steps.

Read More