We get it. You’re busy. You can’t write every customer you meet a personalized note or a special email. Some things have to be automated — and that’s OK. But that doesn’t mean you can’t show a little personality. For example, Tonx, a high-end coffee subscription service (who’s also great at helping their customers spread…
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WOM Tip #489: Just because it’s automated doesn’t mean it can’t be friendly
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WOM Tip #399: Your talkers can say it better with a gift
Tonx is a subscription coffee service that delivers high-quality roasted beans to their customers’ doors (and we think they were channeling Dollar Shave Club with this video). Tonx encourages subscribers to tell friends about them by giving them a discount code to share. If you give your customers a chance to do something nice for…
