social media

Tag Archives: social media

Case Studies December 19, 2008

Support your spontaneous word of mouth

When you see people talking about you, run with it. Check out how Google did it: Not too long ago, one of the Gmail engineers broke out her vinyl cutter and made some Gmail m-velope stickers. Pretty soon, they were pasted to our desks, stuck on our laptops, and adorning the walls around the office….

Word of Mouth Geniuses of the Week

By WordofMouth.org Editor

Josh Klein, guest blogger on Drew’s Marketing Minute"Steve Carell on Bad Advertising"Josh contributes to Drew McLellan’s blog with an analogy from the movie "Anchorman". Better yet, he makes it work. An excellent look at what it takes to create a message that cuts through. (link) Patrick Byers, The Responsible Marketing Blog"A Word of Mouth Campaign…

Word of Mouth Geniuses of the Week

By WordofMouth.org Editor

Mitch Joel, Six Pixels of Separation"The Secrets of Self-Promotion — Courtesy of Wired Magazine" Mitch looks at a Wired Magazine piece as a precursor to the inevitable: why word of mouth will become all the rage (that is, if it’s not already there, judging by the success of the subject in the piece). (link)…

Word of Mouth Geniuses of the Week

By WordofMouth.org Editor

Jennifer Leggio, ZDNet Feeds"Firefox 3 and Community – How Mozilla used social networking to set a world record" It’s amazing enough to have eight million downloads of your product … but even more amazing to get that many within one day. Jennifer details how word of mouth was an integral part of the success….

9 Things to Share That Start Conversations

By WordofMouth.org Editor

Use the examples in this guide to help inspire ways to make your message more portable and shareable.

Blog May 10, 2013

3 Must-Use Word of Mouth Marketing Tools

By WordofMouth.org Editor

These tools will help you kick off any word of mouth campaign no matter what topic, industry, or budget.

Blog April 26, 2013

The Top Four Tips for Multiplying Your Word of Mouth

By WordofMouth.org Editor

These tips can help you get your marketing to do more work without a lot of extra effort.

Articles January 11, 2013

10 Ways to Turn Around Negative Word of Mouth

By WordofMouth.org Editor

The most effective ways to stop negative WOM with examples from Zappos, FedEx, Dell, and more.

Downloads August 24, 2012

The New Topics Worksheet

By WordofMouth.org Editor

All word of mouth starts with a topic of conversation — a simple, portable, repeatable idea that gets people talking.

Blog July 20, 2012

The Word of Mouth Action Plan

By WordofMouth.org Editor

Create a complete word of mouth marketing plan using this worksheet’s eight simple steps.

We Teach Word of Mouth Marketing.

Learn to be a great word of mouth marketer at WordofMouth.org. You’ll find free videos, articles, and case studies — all filled with practical, how-to advice to get more people talking about you. You’ll love our fantastic newsletter, amazing blog, and thrilling Word of Mouth Crash Course conference.

Be Great at WOM

Word of mouth is more than marketing, it's a way of doing business that will fundamentally change your company forever.

When you focus on earning the respect and recommendation of your customers, you can create a recession-proof advantage that will carry you through good times and bad.

So go for it. Dig around our blog, watch a few videos, download a worksheet -- and just try some stuff. It's that easy, and it's that fun. Get going. Have a blast. (And when something goes really well, let us know and we'll write about it.)

Current Openings

We Teach Word of Mouth Marketing.

Be Great at WOM

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