Tag Archives: nonprofits

Word of Mouth Tip #132: Blank walls are opportunities to start conversations

You don’t need a bigger budget, more staff, or a sexy new product to start great conversations. Sure, these things would help — but you already have what you need to get started today. Got a blank wall, for example? So did United Way for Greater Austin before the team at Creative Suitcase donated their…

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Today is World Water Day: Use WOM to change the world

Nearly one billion people live without access to life’s most basic need: clean, safe drinking water. At charity: water, we’re out to solve this huge problem. Quickly. And we’re aiming to do so with word of mouth marketing and the power of birthdays. At charity: water we do a few things differently. Here’s a look…

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3-Minute WOM Lesson: Word of mouth for tiny budgets

[Welcome back to the You Can Be a Word of Mouth Marketing Supergenius! newsletter. This is text from the great issue all of our email subscribers just received. Sign yourself up using the handy form on the right.] You don’t need money to get people talking. Sure, it helps — but it’s certainly not required. Three…

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3-Minute WOM Lesson: 3 ideas from nonprofits to get people talking

[Welcome back to the You Can Be a Word of Mouth Marketing Supergenius! newsletter. This is text from the great issue all of our email subscribers just received. Sign yourself up using the handy form on the right.] Want to learn how to get people talking? Try taking a few tips from the folks who are…

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3-Minute WOM Lesson: Word of mouth lessons from nonprofits and political campaigns

[Welcome back to the You Can Be a Word of Mouth Marketing Supergenius! newsletter. This is text of the great issue all of our email subscribers just received. Sign yourself up using the handy form on the right.] Charities, nonprofits, and political campaigns are often great places to find word of mouth ideas. They’re groups…

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Featured Downloads

Download: “The Difference Map” by Bernadette Jiwa

We’re big fans of author of The Fortune Cookie Principle and TEDx speaker Bernadette Jiwa, who says that good marketing…

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The first chapter of “The Social Media Side Door” by Ian Greenleigh

Ian reveals the best ways to earn the attention of influential people using social media channels.

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9 Things to Share That Start Conversations

Use the examples in this guide to help inspire ways to make your message more portable and shareable.

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3 Must-Use Word of Mouth Marketing Tools

These tools will help you kick off any word of mouth campaign no matter what topic, industry, or budget.

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The Top Four Tips for Multiplying Your Word of Mouth

These tips can help you get your marketing to do more work without a lot of extra effort.

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10 Ways to Turn Around Negative Word of Mouth

The most effective ways to stop negative WOM with examples from Zappos, FedEx, Dell, and more.

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