Tag Archives: negative feedback

3-Minute WOM Lesson: What to do about those negative reviews

[Welcome back to the You Can Be a Word of Mouth Marketing Supergenius! newsletter. This is text from the great issue all of our email subscribers just received. Sign yourself up using the handy form on the right.] Great word of mouth marketers see the opportunity in negative customer reviews. How to make the most of…

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Lindsay Lebresco: How to Respond to Feedback, Posts, Comments, and Reviews — live from Word of Mouth Supergenius

10:15 — Jim Lovelady introduces Converseon‘s Lindsay Lebresco. 10:16 — Lindsay explains how she’s only recently on the agency side, and for 10 years worked in corporate communications at Graco Children’s Products. 10:16 — Lindsay shows a picture of a one-star review, or a negative comment — or, perhaps, a whole site dedicated to how…

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3-Minute WOM Lesson: 3 things to know about negative word of mouth

[Welcome back to the Word of Mouth Marketing newsletter. This is text of the great issue all of our email subscribers just received. Sign yourself up using the handy form on the right.] Is a fear of negative word of mouth holding you back? While we can’t tell you how to avoid it altogether, here…

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Use the examples in this guide to help inspire ways to make your message more portable and shareable.

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The most effective ways to stop negative WOM with examples from Zappos, FedEx, Dell, and more.

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All word of mouth starts with a topic of conversation — a simple, portable, repeatable idea that gets people talking.

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Create a complete word of mouth marketing plan using this worksheet’s eight simple steps.

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