Thoughtful personalization makes your customers feel special — and when they feel special, they tell someone about it. But unfortunately, you might not have the bandwidth or resources to make something unique for each of your customers. The good news is that you don’t have to over think some easy personal touches. For example, Morton’s…
Tag Archives: Morton’s
How to make an invoice worth talking about
Last summer, everyone and their mother was reading, talking about, and forwarding me the great story about Peter Shankman and his Morton’s experience. It’s great, that’s for sure. Definitely remarkable. The “money” quote, in my opinion, was: Customer service is no longer about telling people how great you are. It’s about producing amazing moments in…
