McDonald's is giving away free coffee to customers who know when to go and how to ask for it. The trick (at least in Chicago) is to go on Mondays and specifically ask for a free small coffee. The promotion isn't advertised and instead is being covered by local news sources. And because it's inside…
Guest Genius: Jory Des Jardins
Each Tuesday, we’re happy to turn over our blog space to a Guest Genius, someone who can give a fantastic and fascinating perspective about making word of mouth work. This week’s guest genius:Jory Des JardinsCo-Founder and President, Strategic Alliances of BlogHer, Inc. WOMEN BLOGGERS: WHOM DO WE TRUST? Since 2005, when my organization, BlogHer, held…
Scholarships to the Word of Mouth Crash Course
GasPedal is excited to announce we are giving away 15% of the seats to our word of mouth marketing class to non-profits, small businesses and bloggers. Here are the details: The scholarships are being awarded as part of our commitment to help hard-working organizations and individuals learn to execute effective word of mouth strategies, even…