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Blog, Videos August 9, 2013

Video: How Honda shared their customers’ love

When fans love your brand enough to shave the logo into their hair, mow it into their lawn, or tattoo it on their body, how do you respond? With the “Honda Loves You Back” campaign, Honda showed why it’s important to not only encourage fans to help spread word of mouth, but also to make…

How to start meaningful word of mouth by giving stuff away

By WordofMouth.org Editor

[Welcome back to our Word of Mouth Marketing Lessons newsletter. This is text from the great issue all of our email subscribers just received. Sign yourself up using this handy form.] Swag is a great opportunity for word of mouth. The more stuff you put in your fans’ hands to pass around and give away,…

WOM Tip #120: Show them how to use your logo

By WordofMouth.org Editor

Homemade t-shirts, bumper stickers, and blog posts with your logo are your fans’ way of expressing their love for your brand. You can make it easier for them to show it by making your logo available to copy and paste. But let’s say you’re worried about the branding you worked so hard to achieve getting…

Did you forget these 4 simple ways to make your website sharable?

By WordofMouth.org Editor

[Welcome back to our Word of Mouth Marketing Lessons newsletter. This is text from the great issue all of our email subscribers just received. Sign yourself up using this handy form.] Before you worry about all the advanced techniques to make your site go viral, start with these essential basics: 1. Install simple sharing tools on every…

9 Things to Share That Start Conversations

By WordofMouth.org Editor

Use the examples in this guide to help inspire ways to make your message more portable and shareable.

Blog May 10, 2013

3 Must-Use Word of Mouth Marketing Tools

By WordofMouth.org Editor

These tools will help you kick off any word of mouth campaign no matter what topic, industry, or budget.

Blog April 26, 2013

The Top Four Tips for Multiplying Your Word of Mouth

By WordofMouth.org Editor

These tips can help you get your marketing to do more work without a lot of extra effort.

Articles January 11, 2013

10 Ways to Turn Around Negative Word of Mouth

By WordofMouth.org Editor

The most effective ways to stop negative WOM with examples from Zappos, FedEx, Dell, and more.

Downloads August 24, 2012

The New Topics Worksheet

By WordofMouth.org Editor

All word of mouth starts with a topic of conversation — a simple, portable, repeatable idea that gets people talking.

Blog July 20, 2012

The Word of Mouth Action Plan

By WordofMouth.org Editor

Create a complete word of mouth marketing plan using this worksheet’s eight simple steps.

We Teach Word of Mouth Marketing.

Learn to be a great word of mouth marketer at WordofMouth.org. You’ll find free videos, articles, and case studies — all filled with practical, how-to advice to get more people talking about you. You’ll love our fantastic newsletter, amazing blog, and thrilling Word of Mouth Crash Course conference.

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Word of mouth is more than marketing, it's a way of doing business that will fundamentally change your company forever.

When you focus on earning the respect and recommendation of your customers, you can create a recession-proof advantage that will carry you through good times and bad.

So go for it. Dig around our blog, watch a few videos, download a worksheet -- and just try some stuff. It's that easy, and it's that fun. Get going. Have a blast. (And when something goes really well, let us know and we'll write about it.)

WordofMouth.org

WOM Tip #120: Show them how to use your logo

Current Openings

3 Must-Use Word of Mouth Marketing Tools

The Top Four Tips for Multiplying Your Word of Mouth

10 Ways to Turn Around Negative Word of Mouth

The New Topics Worksheet

The Word of Mouth Action Plan

We Teach Word of Mouth Marketing.

Be Great at WOM

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