This is a guest post from Jay Baer — social media and content strategist and author of “Youtility: Why Smart Marketing is About Help not Hype.” See the original post this is adapted from and more like it on his Convince & Convert blog. Who needs praise and positive reviews? I’ll take a hater any…
Tag Archives: haters
Someone has to hate your brand
This is a guest post from Drew McLellan, CEO and Top Dog at McLellan Marketing Group. See the original post this is adapted from and more like it on his blog. A brand (if it is going to be effective) has to be bold. It has to stand for something. It has to plant a…
Screw the “other people”
This guest post is from Andy Nulman — President of Just for Laughs and author of “Pow! Right Between the Eyes: Profiting from the Power of Surprise.” See the original post this was adapted from and more like it on his blog. I was having breakfast with a successful TV producer friend of mine, and we were…
