Tag Archives: giveaways

Remarkable stuff any business can offer

[Welcome back to our Word of Mouth Marketing Lessons newsletter. This is text from the great issue all of our email subscribers just received. Sign yourself up using this handy form.] No matter what your company sells, you have the ability to make it more remarkable. It’s not about expensive marketing promotions or a shiny,…

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WOM Tip #185: Make your event reservation-only

When restaurants give away something good for free, you know there’s going to be a line, chaos, and generally, an unpleasant experience. And while some stores are willing to deal with the lapse in good service to get tons of customers through the door, they’re forgetting one important thing: The customer experience is not about…

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3-Minute WOM Lesson: Three myths about word of mouth handouts

[Welcome back to the You Can Be a Word of Mouth Marketing Supergenius! newsletter. This is text from the great issue all of our email subscribers just received. Sign yourself up using the handy form on the right.] Handouts, giveaways, and freebies are classic word of mouth triggers — something that inspires someone to tell a…

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3-Minute WOM Lesson: 3 ingredients of a great word of mouth handout

[Welcome back to the You Can Be a Word of Mouth Marketing Supergenius! newsletter. This is text from the great issue all of our email subscribers just received. Sign yourself up using the handy form on the right.] Handouts, giveaways, and freebies are classic word of mouth tools. But before you put in the next order…

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3-Minute WOM Lesson: 3 questions that lead to great word of mouth

[Welcome back to the You Can Be a Word of Mouth Marketing Supergenius! newsletter. This is text from the great issue all of our email subscribers just received. Sign yourself up using the handy form on the right.] If you’re just getting started in word of mouth — or if you’re an experienced pro but finding…

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Featured Downloads

9 Things to Share That Start Conversations

Use the examples in this guide to help inspire ways to make your message more portable and shareable.

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3 Must-Use Word of Mouth Marketing Tools

These tools will help you kick off any word of mouth campaign no matter what topic, industry, or budget.

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The Top Four Tips for Multiplying Your Word of Mouth

These tips can help you get your marketing to do more work without a lot of extra effort.

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10 Ways to Turn Around Negative Word of Mouth

The most effective ways to stop negative WOM with examples from Zappos, FedEx, Dell, and more.

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The New Topics Worksheet

All word of mouth starts with a topic of conversation — a simple, portable, repeatable idea that gets people talking.

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The Word of Mouth Action Plan

Create a complete word of mouth marketing plan using this worksheet’s eight simple steps.

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