Tag Archives: George Dearing
Case Studies June 10, 2010

How Texas Instruments’ E2E Community is Driving Engagement — live from Word of Mouth Supergenius

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As previews for our upcoming Word of Mouth Supergenius event in New York on July 20, we’re sharing a bunch of the amazing how-to classes, case studies, and brilliant author sessions from the last “How to be Great at Word of Mouth Marketing” conference. In their Word of Mouth Supergenius case study presentation, “How Texas…

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Supergenius Live December 16, 2009

Case Study: Texas Instruments — live from Word of Mouth Supergenius

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4:40 — Jim Lovelady introduces Telligent‘s George Dearing and Devashish Saxena of Texas Instruments. 4:41 — George introduces Devashish, saying he’s a great example of a guy who’s really in the trenches. 4:41 — Devashish starts by dispelling some rumors, including that only people who own calculators own Texas Instruments (TI) products — but in…

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Featured Downloads
Blog May 24, 2013

9 Things to Share That Start Conversations

By WordofMouth.org Editor

Use the examples in this guide to help inspire ways to make your message more portable and shareable.

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Blog May 10, 2013

3 Must-Use Word of Mouth Marketing Tools

By WordofMouth.org Editor

These tools will help you kick off any word of mouth campaign no matter what topic, industry, or budget.

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Blog April 26, 2013

The Top Four Tips for Multiplying Your Word of Mouth

By WordofMouth.org Editor

These tips can help you get your marketing to do more work without a lot of extra effort.

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Articles January 11, 2013

10 Ways to Turn Around Negative Word of Mouth

By WordofMouth.org Editor

The most effective ways to stop negative WOM with examples from Zappos, FedEx, Dell, and more.

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Downloads August 24, 2012

The New Topics Worksheet

By WordofMouth.org Editor

All word of mouth starts with a topic of conversation — a simple, portable, repeatable idea that gets people talking.

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Blog July 20, 2012

The Word of Mouth Action Plan

By WordofMouth.org Editor

Create a complete word of mouth marketing plan using this worksheet’s eight simple steps.

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