8:50 — Kurt Vanderah introduces Andy Sernovitz, CEO of GasPedal and the Social Media Business Council. 8:50 — Andy: I’d like to start by thanking Kurt, our GasPedal team, and everyone who helped bring this event together. 8:51 — Andy passes out some fresh snacks, some “I love my job!” buttons, and some happy face…
Tag Archives: GasPedal
Good morning from Word of Mouth Supergenius!
A big hello and good morning from all of us at GasPedal as we get ready to kick off Word of Mouth Supergenius: The “How to be Great at Word of Mouth Marketing” Conference. We’re thrilled to be bringing together such an awesome lineup of brilliant word of mouth marketers — and even more thrilled…
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Word of Mouth Tip #41: Help artists make something amazing with your stuff
You might not make anything that would normally belong in an art museum, but maybe your fans do. Support the artistic side of your customers by promoting their creativity. A couple quick ideas: Invite them to turn your leftovers or waste into art installations Put their photography on your website or in your store Ask…
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30 interviews with word of mouth marketing supergeniuses
If you’ve been following us for the past few weeks, you know we’ve collected a bunch of interviews with our fantastic speakers as previews for our Word of Mouth Supergenius event on December 16. In case you missed a few, here’s the full lineup: Adam Brown: How Coca-Cola empowers fans from all over the world…
