Tag Archives: follow-up

WOM Tip #215: Remarkable thank-you notes amplify positive feedback

After days of working with a helpful Spotify employee on a tricky account issue, Jelena Woehr was so impressed she left them a glowing review. So to thank Jelena for her review, the employee made her a custom playlist. Using song titles, the “Hidden Message” playlist says, “Jelena/You Are Awesome/Thanks a Lot/For These Words/It Helps…

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3 fantastic follow-ups customers will talk about

[Welcome back to our Word of Mouth Marketing Lessons newsletter. This is text from the great issue all of our email subscribers just received. Sign yourself up using this handy form.] Remarkable companies always follow up with their customers. Why? It helps them learn more about their fans, catches negative feedback before it hits the…

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Be more awesome by following up

This is a guest post from Greg Meyer, a member of the Customer WOW team at Desk.com. Photo by Steve Bahcall. The single most important thing you can do to increase customer value is to follow up on the things you said you would you do the last time you talked to the customer. In…

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Use the examples in this guide to help inspire ways to make your message more portable and shareable.

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