Tag Archives: facebook
Events September 3, 2010

Upcoming GasPedal events

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9/14 Procter & Gamble: Swan dive… into Old Spice’s remarkable social media campaign (Private member call.) Learn more 9/21 Alberto Culver: Managing promotions on Facebook (Private member call.) Learn more 10/12 UnitedHealth Group: Success in social recruiting (Private member call.) Learn more 11/9 BlogWell

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Events August 27, 2010

Upcoming GasPedal events

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9/1 Cisco: How we structure social media (Private member call.) Learn more 9/14 Procter & Gamble: Swan dive… into Old Spice’s remarkable social media campaign (Private member call.) Learn more 9/21 Alberto Culver: Managing promotions on Facebook (Private member call.) Learn more

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Events August 20, 2010

Upcoming GasPedal events

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9/1 Cisco: How we structure social media (Private member call.) Learn more 9/21 Alberto Culver: Managing promotions on Facebook (Private member call.) Learn more

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Case Studies July 22, 2010

How social media is driving collaboration at Nokia — live from BlogWell

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Come to BlogWell: How Big Brands Use Social Media on August 11 to hear McDonald’s, Whirlpool, GM, CME Group, Chevron, Alberto Culver, Verizon, and Kraft Foods share case studies in corporate social media. You’ll learn how to get started, get past roadblocks, and make your social media program phenomenal — in one afternoon, for just…

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Case Studies July 7, 2010

How to be awesome on Twitter and Facebook — live Word of Mouth Supergenius preview

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As we gear up for Word of Mouth Supergenius: The “How to be Great at Word of Mouth Marketing” Conference on July 20 in New York, our fantastic presenters are sharing some word of mouth tips as previews for the day’s 12 how-to classes, 12 real-world case studies, and 6 brilliant author sessions. Our lineup…

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Case Studies July 1, 2010

How to be Awesome on Twitter and Facebook — live from Word of Mouth Supergenius

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As previews for our upcoming Word of Mouth Supergenius event in New York on July 20, we’re sharing a bunch of the amazing how-to classes, case studies, and brilliant author sessions from the last “How to be Great at Word of Mouth Marketing” conference. In his Word of Mouth Supergenius presentation, “How to be Awesome…

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Case Studies April 2, 2010

TurboTax’s social media strategy — live from BlogWell

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Come to BlogWell: How Big Brands Use Social Media on April 7 in Cincinnati to hear Duke Energy, AT&T, Hilton Worldwide, Tyson Foods, Dell, Procter & Gamble, General Mills, and Graco share case studies in corporate social media. You’ll learn how to get started, get past roadblocks, and make your social media program phenomenal —…

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WOM Tips February 17, 2010

Word of Mouth Tip #48: Be a hero: Make someone’s day

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When you make someone’s day — when your customer support team goes the extra mile, when you bend a few rules on their behalf, or when you take advantage of a chance to do something genuinely nice — you stand to earn a grateful, lifelong loyal fan. How a word of mouth supergenius does it: Skittles recently asked their fans…

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Featured Downloads
Blog May 24, 2013

9 Things to Share That Start Conversations

By WordofMouth.org Editor

Use the examples in this guide to help inspire ways to make your message more portable and shareable.

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Blog May 10, 2013

3 Must-Use Word of Mouth Marketing Tools

By WordofMouth.org Editor

These tools will help you kick off any word of mouth campaign no matter what topic, industry, or budget.

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Blog April 26, 2013

The Top Four Tips for Multiplying Your Word of Mouth

By WordofMouth.org Editor

These tips can help you get your marketing to do more work without a lot of extra effort.

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Articles January 11, 2013

10 Ways to Turn Around Negative Word of Mouth

By WordofMouth.org Editor

The most effective ways to stop negative WOM with examples from Zappos, FedEx, Dell, and more.

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Downloads August 24, 2012

The New Topics Worksheet

By WordofMouth.org Editor

All word of mouth starts with a topic of conversation — a simple, portable, repeatable idea that gets people talking.

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Blog July 20, 2012

The Word of Mouth Action Plan

By WordofMouth.org Editor

Create a complete word of mouth marketing plan using this worksheet’s eight simple steps.

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