Come to our BlogWell: How Big Brands Use Social Media conference in Washington, D.C. to hear ConAgra Foods, UnitedHealth Group, the IRS, USA TODAY, the National Association of REALTORS, the U.S. Navy, and Discovery Communications share 8 great case studies in corporate social media. You’ll learn how to get started, get past roadblocks, and make…
Tag Archives: evangelism
Spike Jones: How to Create a Fan Community — live from Word of Mouth Supergenius
9:35 — Kurt Vanderah introduces Spike Jones, Brains On Fire‘s Firestarter. 9:37 — Spike shows a clip of a woman singing a Fiskars carol. 9:39 — It’s about people, not technology. 9:40 — Brains on Fire creates movements as opposed to campaigns, something that lasts forever, not for just a moment. Movements are a volume…
