Company training programs aren’t usually that exciting — even less exciting, an email announcing new company policies. So when USAA rolled out their new initiative to get everyone in the company involved in social media, they didn’t do it the traditional way. Instead, USAA Director of Social Communities and Advocacy Julie Finlay says they created…
Video: Level 3’s Ben Bacon on how they took the “blah” out of corporate blogging
Back in the day, every time a company started a blog, it got people talking. But now that everyone has one, it takes a lot to get noticed, to build an audience, and to create something remarkable. In this video from our sister brand‘s BlogWell conference series, Level 3 Communications’ Ben Bacon shares a case study…