Tag Archives: customer loyalty

How Ramon De Leon Engages in the Nonstop Online Conversation About Domino’s

Domino’s marketer Ramon De Leon has one goal: To get people addicted to the Domino’s experience. In this case study, Chicago Domino’s Marketing Mind Ramon De Leon runs through 79 slides of how he is constantly engaging his fans about their Domino’s pizza experience. Ramon shares everything from how he monitors online conversations, fun ways…

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How Microsoft uses influencer programs to empower fans — live from BlogWell

Come to our upcoming BlogWell: How Big Brands Use Social Media conference in Dallas to hear Texas Instruments, Shell, AMD, Coldwell Banker Real Estate, United Airlines, Level 3, Northwestern Mutual, and AT&T share 8 great case studies on corporate social media. This event is all about how big brands use social media. No agencies, no…

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Jeanne Bliss on “I Love You More Than My Dog” – a live Word of Mouth Supergenius preview

As we gear up for Word of Mouth Supergenius: The”How to be Great at Word of Mouth Marketing” Conference on July 20 in New York, our fantastic presenters are sharing some word of mouth tips as  previews for the day’s 12 how-to classes, 12 real-world case studies, and 6 brilliant author sessions. Our lineup of…

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3-Minute WOM Lesson: How to inspire word of mouth with customer service — live from Word of Mouth Supergenius

[Welcome back to the You Can Be a Word of Mouth Marketing Supergenius! newsletter. This is text of the great issue all of our email subscribers just received. Sign yourself up using the handy form on the right.] As a preview for Word of Mouth Supergenius on July 20 in New York, we’re taking a…

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9 Things to Share That Start Conversations

Use the examples in this guide to help inspire ways to make your message more portable and shareable.

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3 Must-Use Word of Mouth Marketing Tools

These tools will help you kick off any word of mouth campaign no matter what topic, industry, or budget.

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The Top Four Tips for Multiplying Your Word of Mouth

These tips can help you get your marketing to do more work without a lot of extra effort.

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10 Ways to Turn Around Negative Word of Mouth

The most effective ways to stop negative WOM with examples from Zappos, FedEx, Dell, and more.

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The New Topics Worksheet

All word of mouth starts with a topic of conversation — a simple, portable, repeatable idea that gets people talking.

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The Word of Mouth Action Plan

Create a complete word of mouth marketing plan using this worksheet’s eight simple steps.

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