2:13 — Phil Nieman introduces Yann Gourvennec, Head of Internet & Digital Media at Orange Business Services. 2:14 — Yann is in charge of 50 + websites. Social media is an integral part of their strategy. 2:15 — Orange Group is over 29,000 people and distributing all over the world. 2:16 — Yann says that…
Tag Archives: corporate social media
Case Studies
November 10, 2009
Orange Business Services: Succeeding in social media initiatives — live from BlogWell
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Case Studies
November 10, 2009
Coca-Cola: The creation of Expedition 206 — Live from BlogWell
1:30 — Andy Sernovitz introduces Adam Brown, Coca-Cola’s Group Director, Digital Communications. 1:31 — Adam: If we were to rewind a few years ago, I would have said our homepage was Google. And it many ways it is — this happens about 1.2 million times per month. But if you look today, our homepage has…
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Case Studies
November 10, 2009
ConAgra Foods: Embracing a social media culture — Live from BlogWell
1:33 — Phil Nieman introduces Stephanie Moritz, Director, Public Relations for ConAgra Foods. 1:34 — Stephanie: Social media is everywhere, and changing the way we do business. ConAgra views this as a strategic opportunity. 1:35 — Stephanie is presenting statistics about how social media is now mainstream. 1:36 — Stephanie asks when do you activate…
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Events, Other News
November 6, 2009
Upcoming GasPedal events
11/10 BlogWell Atlanta: The Home Depot, UPS, Sungard, Orange Business Services, ConAgra, Turner Broadcast System, Newell Rubbermaid, and Coke share case studies in corporate social media. You’ll learn how to get started, get past roadblocks, and make your social media program phenomenal. (Public event) Click here 11/11 Atlanta: Social Media Business Council Member Meeting (Private…
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Case Studies, Events
October 29, 2009
Social media case study from Sean Cheyney of AccuQuote
Come to BlogWell: How Big Brands Use Social Media on November 10 in Atlanta to hear Coca-Cola, UPS, SunGard, Orange Business Services, ConAgra Foods, Turner Broadcast System, Newell Rubbermaid, and The Home Depot share case studies in corporate social media. You’ll learn how to get started, get past roadblocks, and make your social media program…
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Case Studies, Events
October 27, 2009
Social media case study from Lee Aase of Mayo Clinic
Come to BlogWell: How Big Brands Use Social Media on November 10 in Atlanta to hear Coca-Cola, UPS, SunGard, Orange Business Services, ConAgra Foods, Turner Broadcast System, Newell Rubbermaid, and The Home Depot share case studies in corporate social media. You’ll learn how to get started, get past roadblocks, and make your social media program…
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Case Studies, Events
October 24, 2009
Social media case study from Allan Schoenberg of CME Group
Come to BlogWell: How Big Brands Use Social Media on November 10 in Atlanta to hear Coca-Cola, UPS, SunGard, Orange Business Services, ConAgra Foods, Turner Broadcast System, Newell Rubbermaid, and The Home Depot share case studies in corporate social media. You’ll learn how to get started, get past roadblocks, and make your social media program…
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Case Studies, Events
October 21, 2009
Social media case study from Matthew Lehman of Progressive
Come to BlogWell: How Big Brands Use Social Media on November 10 in Atlanta to hear Coca-Cola, UPS, SunGard, Orange Business Services, ConAgra Foods, Turner Broadcast System, Newell Rubbermaid, and The Home Depot share case studies in corporate social media. You’ll learn how to get started, get past roadblocks, and make your social media program…
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