Other News October 23, 2008

TopRank Interviews Big Name Social Media Executives

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TopRank has posted a fantastic interview with several big brand social media executives — Wells Fargo, The Home Depot, UPS, and Graco.  All of them are members of the Blog Council and speaking at BlogWell next week. Here’s an excerpt: TopRank: How do you decide whether to blog vs setup social networking profiles vs Twitter…

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Guest Genius October 22, 2008

Q&A with a Corporate Blogger: Hilary Weber, Kaiser Permanente

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A good way to learn about a vital word of mouth tool — social media — is from the executives that run the blogs at the world’s biggest corporations.  This week, we’re sitting down with them to get their thoughts about the broader issues and landscape of social media at the corporate level. Hilary Weber,…

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Guest Genius October 22, 2008

Q&A with a Corporate Blogger: Debbie Curtis-Magley, UPS

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A good way to learn about a vital word of mouth tool — social media — is from the executives that run the blogs at the world’s biggest corporations. This week, we’re sitting down with them to get their thoughts about the broader issues and landscape of social media at the corporate level. Debbie Curtis-Magley,…

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Guest Genius October 21, 2008

Q&A with a Corporate Blogger: Nick Ayres, The Home Depot

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A good way to learn about a vital word of mouth tool — social media — is from the executives that run the blogs at the world’s biggest corporations. This week, we’re sitting down with them to get their thoughts about the broader issues and landscape of social media at the corporate level.   Nick…

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Guest Genius October 21, 2008

Q&A with a Corporate Blogger: John Earnhardt, Cisco

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A good way to learn about a vital word of mouth tool — social media — is from the executives that run the blogs at the world’s biggest corporations.  This week, we’re sitting down with them to get their thoughts about the broader issues and landscape of social media at the corporate level. John Earnhardt,…

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Other News October 20, 2008

Look who is coming to BlogWell

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BlogWell is coming up next week, and look who is attending!  This is just a small sample of the companies that are coming to San Jose for the event: Alcatel-Lucent BARTCharles Schwab FedEx Google HP Humana IBM Intuit Martha Stewart Living Omnimedia Mayo Clinic Meritage Homes Molson Oracle Orange Business Services Palm Petro-Canada SanDisk Sony…

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newsletter October 20, 2008

Issue #112: Coupons That Create Word of Mouth

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Learn to turn a simple coupon into a word of mouth generator:1> Coupons for the friend2> Coupons for the office3> Coupons that email well4> Coupons that give status5> Coupons that can’t be used 1> Coupons for the friend Coupons are great. But coupons that customers can give to their friends are better. Every time you…

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Other News October 17, 2008

Word of Mouth Marketing Crash Course scholarship winners!

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Congratulations to to winners of scholarships to GasPedal’s Word of Mouth Crash Courses! Donna Beck, St. Luke School Jeremy Epstein, NeverStopMarketing Rachel Gossett, Appalachia Service Project Jack Hanlon, Better World Books Charlie Hoehn, iMomeRath Michelle Lamar, michellelamar.com Connie Reece, Frozen Pea Fund Yesenia Soleto, Heartland Alliance Jenn Sutherland, American Cancer Society – Illinois Division Dan…

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Featured Downloads
Blog May 24, 2013

9 Things to Share That Start Conversations

By WordofMouth.org Editor

Use the examples in this guide to help inspire ways to make your message more portable and shareable.

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Blog May 10, 2013

3 Must-Use Word of Mouth Marketing Tools

By WordofMouth.org Editor

These tools will help you kick off any word of mouth campaign no matter what topic, industry, or budget.

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Blog April 26, 2013

The Top Four Tips for Multiplying Your Word of Mouth

By WordofMouth.org Editor

These tips can help you get your marketing to do more work without a lot of extra effort.

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Articles January 11, 2013

10 Ways to Turn Around Negative Word of Mouth

By WordofMouth.org Editor

The most effective ways to stop negative WOM with examples from Zappos, FedEx, Dell, and more.

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Downloads August 24, 2012

The New Topics Worksheet

By WordofMouth.org Editor

All word of mouth starts with a topic of conversation — a simple, portable, repeatable idea that gets people talking.

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Blog July 20, 2012

The Word of Mouth Action Plan

By WordofMouth.org Editor

Create a complete word of mouth marketing plan using this worksheet’s eight simple steps.

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