Giving your fans something meaningful to talk about and rally their friends around can lead to amazing word of mouth. Few organizations are better at doing this than charity: water — a group that helps bring sustainable clean water to communities that desperately need it. We were so inspired by their work, we made charity:…
How Maker’s Mark is earning lifelong fans – live Word of Mouth Supergenius preview
As we gear up for Word of Mouth Supergenius: The “How to be Great at Word of Mouth Marketing” Conference on July 20 in New York, our fantastic presenters are sharing some word of mouth tips as previews for the day’s 12 how-to classes, 12 real-world case studies, and 6 brilliant author sessions. Our lineup…
Yelp’s Kevin Lee on how to work with online reviews — live Word of Mouth Supergenius preview
As we gear up for Word of Mouth Supergenius: The “How to be Great at Word of Mouth Marketing” Conference on July 20 in New York, our fantastic presenters are sharing some word of mouth tips as previews for the day’s 12 how-to classes, 12 real-world case studies, and 6 brilliant author sessions. Our lineup…
Upcoming GasPedal events
7/14 Research In Motion: How BlackBerry is doubling its social fan base. (Private member call.) Learn more 7/15 Foursquare: An exclusive chat with Tristan Walker. (Private member call.) Learn more 7/20 Word of Mouth Supergenius: 12 how-to classes, 12 real-world case studies, 6 brilliant authors — all in one amazing day. (Public event.) Learn more…
How Estee Lauder uses fan feedback — live Word of Mouth Supergenius preview
As we gear up for Word of Mouth Supergenius: The “How to be Great at Word of Mouth Marketing” Conference on July 20 in New York, our fantastic presenters are sharing some word of mouth tips as previews for the day’s 12 how-to classes, 12 real-world case studies, and 6 brilliant author sessions. Our lineup…