Nintendo, as reported by Mack Collier, The Viral Garden"Case Study: Dooce’s Nintendo Wii Giveaway" Transparency is key in a word of mouth campaign, and Mack talks about how Heather Armstrong did it right. He also points out out Nintendo hit a home run. (link) Sean Moffitt, Buzz Canuck & Patrick Thoburn, Matchstick"7 Questions with…
Archive by Author
Posts attributed to WordofMouth.org Editor are written by our staff. You can meet, learn more about, and contact them here.
Join the Word of Mouth Marketing Facebook Group
We’ve started up another resource to make it easier for you to join in the word of mouth conversation: our new Facebook group, Word of Mouth Marketing, is a place to learn some new things, get involved in WOM-related discussions, and network with folks who are also interested in becoming a word of mouth marketing…
Read More
Comments Off on Join the Word of Mouth Marketing Facebook Group
Word of Mouth Marketing Research: Consumers show just how viral videos can be
You can be a supergenius with GasPedal’s Word of Mouth Marketing Research slide of the week. Share it, copy it and send it to a friend!
Read More
Comments Off on Word of Mouth Marketing Research: Consumers show just how viral videos can be
Scholarships to the Word of Mouth Crash Course
GasPedal is excited to announce we are giving away 15% of the seats to our word of mouth marketing class to non-profits, small businesses and bloggers. Here are the details: The scholarships are being awarded as part of our commitment to help hard-working organizations and individuals learn to execute effective word of mouth strategies, even…
Read More
Comments Off on Scholarships to the Word of Mouth Crash Course
Guest Genius: David Meerman Scott
Each Tuesday, we’re happy to turn over our blog space to a Guest Genius, someone who can give a fantastic and fascinating perspective about making word of mouth work. This week’s guest genius:David Meerman ScottBestselling author of "The New Rules of Marketing & PR" NOBODY CARES ABOUT YOUR PRODUCTS (EXCEPT YOU) Let’s be honest, OK? …
Read More
Comments Off on Guest Genius: David Meerman Scott
