[Welcome back to our Word of Mouth Marketing Lessons newsletter. This is text from the great issue all of our email subscribers just received. Sign yourself up using this handy form.] You’ve gone through the regular channels, you’ve posted your job openings in the right places, but the job applications you’re looking for just aren’t…
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Blog, newsletter
November 24, 2015
How to use word of mouth for recruiting
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Blog, newsletter
November 10, 2015
How to make your last impression a good one
[Welcome back to our Word of Mouth Marketing Lessons newsletter. This is text from the great issue all of our email subscribers just received. Sign yourself up using this handy form.] Leaving a lasting impression is as important as giving a good first impression. You want your customers to walk away feeling like they have…
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Blog, newsletter
November 3, 2015
3 ways to make influencers like you
[Welcome back to our Word of Mouth Marketing Lessons newsletter. This is text from the great issue all of our email subscribers just received. Sign yourself up using this handy form.] Right now, if you want someone your customers trust to talk about you, you’re not alone. You’re competing with marketers from some of the…
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Blog, newsletter
October 27, 2015
3 buzzworthy alternatives to celebrity endorsements
[Welcome back to our Word of Mouth Marketing Lessons newsletter. This is text from the great issue all of our email subscribers just received. Sign yourself up using this handy form.] Most of the time, if you get a celebrity to endorse your stuff, like David Ogilvy says in Ogilvy on Advertising, people will remember…
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Blog, newsletter
October 20, 2015
3 easy word of mouth tools to share
[Welcome back to our Word of Mouth Marketing Lessons newsletter. This is text from the great issue all of our email subscribers just received. Sign yourself up using this handy form.] Word of mouth tools are often that extra push to get someone to talk about you. They’re a reminder, a conversation starter, and a…
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Blog, newsletter
October 13, 2015
3 copywriting lessons for earning more word of mouth
[Welcome back to our Word of Mouth Marketing Lessons newsletter. This is text from the great issue all of our email subscribers just received. Sign yourself up using this handy form.] There’s so much advice out there on how to write stuff people will read. But what about the copywriting that makes people want to…
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Blog, newsletter
October 6, 2015
3 word of mouth lessons from models
[Welcome back to our Word of Mouth Marketing Lessons newsletter. This is text from the great issue all of our email subscribers just received. Sign yourself up using this handy form.] It almost always causes a stir when companies try something completely outside of the norm. Recently, a few have focused on their models to…
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Blog, newsletter
September 29, 2015
3 ways to get off the beaten path
[Welcome back to our Word of Mouth Marketing Lessons newsletter. This is text from the great issue all of our email subscribers just received. Sign yourself up using this handy form.] It can be fun sometimes to jump in on the popular conversation, the trending hashtag, and the new fad. But it’s almost always more…
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