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Blog April 23, 2020

Paused… for now

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Hi Folks – You’ve probably noticed that there haven’t been any posts here for a few years. I’ve been focused on my current business and haven’t been working on word of mouth marketing. Still here: All the archives of timeless advice damniwish.com at wordofmouth.org. On hold: Startup advice, consulting, speaking. Paused: Feel free to sign…

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Blog, newsletter November 24, 2015

How to use word of mouth for recruiting

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[Welcome back to our Word of Mouth Marketing Lessons newsletter. This is text from the great issue all of our email subscribers just received. Sign yourself up using this handy form.] You’ve gone through the regular channels, you’ve posted your job openings in the right places, but the job applications you’re looking for just aren’t…

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Blog, newsletter November 10, 2015

How to make your last impression a good one

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[Welcome back to our Word of Mouth Marketing Lessons newsletter. This is text from the great issue all of our email subscribers just received. Sign yourself up using this handy form.] Leaving a lasting impression is as important as giving a good first impression. You want your customers to walk away feeling like they have…

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Blog, newsletter November 3, 2015

3 ways to make influencers like you

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[Welcome back to our Word of Mouth Marketing Lessons newsletter. This is text from the great issue all of our email subscribers just received. Sign yourself up using this handy form.] Right now, if you want someone your customers trust to talk about you, you’re not alone. You’re competing with marketers from some of the…

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Blog October 28, 2015

3 actions to build the front line customer experience

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This is a guest post from Jeanne Bliss — customer experience expert and author of “Chief Customer Officer 2.0.” See the original post this is adapted from and more like it on her blog. Attitudes and actions embody what is behind beloved companies. They take what informs their personal decisions with them into business. Here…

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Blog, newsletter October 27, 2015

3 buzzworthy alternatives to celebrity endorsements

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[Welcome back to our Word of Mouth Marketing Lessons newsletter. This is text from the great issue all of our email subscribers just received. Sign yourself up using this handy form.] Most of the time, if you get a celebrity to endorse your stuff, like David Ogilvy says in Ogilvy on Advertising, people will remember…

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Featured Downloads
Blog May 24, 2013

9 Things to Share That Start Conversations

By WordofMouth.org Editor

Use the examples in this guide to help inspire ways to make your message more portable and shareable.

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Blog May 10, 2013

3 Must-Use Word of Mouth Marketing Tools

By WordofMouth.org Editor

These tools will help you kick off any word of mouth campaign no matter what topic, industry, or budget.

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Blog April 26, 2013

The Top Four Tips for Multiplying Your Word of Mouth

By WordofMouth.org Editor

These tips can help you get your marketing to do more work without a lot of extra effort.

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Articles January 11, 2013

10 Ways to Turn Around Negative Word of Mouth

By WordofMouth.org Editor

The most effective ways to stop negative WOM with examples from Zappos, FedEx, Dell, and more.

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Downloads August 24, 2012

The New Topics Worksheet

By WordofMouth.org Editor

All word of mouth starts with a topic of conversation — a simple, portable, repeatable idea that gets people talking.

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Blog July 20, 2012

The Word of Mouth Action Plan

By WordofMouth.org Editor

Create a complete word of mouth marketing plan using this worksheet’s eight simple steps.

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